Location: Buffalo, NY (hybrid)
Job Type: 12-month W2 hourly contract
Compensation Range: $50-60/hr
Benefits: health/vision/dental, 401k, and more (https://shorturl.at/GMPcb)
We're looking for a seasoned Acquisitions Manager (5-8 years in cards/payments) to drive the launch of a new US card product on behalf of our financial services client. If you excel at multi-channel campaigns, A/B testing, and turning data into growth, apply today to to assist with our client's end-to-end acquisition strategy for the next year.
Responsibilities:
- Drive both acquisitions and early month on book engagement through customer focused and lifecycle targeted campaigns to meet defined product performance targets.
- Assist with the development and managing the execution of the customer acquisition and engagement strategy across all channels - retail, email, website and app, affiliate and sponsored placements, social media etc.
- Partner with Marketing and Communications teams to develop relevant materials for each channel focused on the awareness, acquisition, and early engagement stages of the customer lifecycle.
- Work with channel management teams to coordinate, schedule, and deploy acquisition campaign materials.
- Engage with other relevant internal and external stakeholders such as Product, Legal, Technology, advertising platforms to ensure strategies are implemented effectively.
- Design and manage performance monitoring and testing to understand effectiveness of acquisition strategies, utilizing a data driven approach to inform iterative enhancements.
Qualifications:
- 5-8 years of customer acquisition strategy or product growth management experience in financial services with a specific cards or payments focus.
- Understanding of multi-channel customer acquisition strategies across brick-and-mortar, online, and paid advertising channels.
- Prior experience working with marketing and communications teams, to develop and execute relevant messaging and content to drive customer acquisition and engagement.
- Excellent communication skills with ability to both assist with the creation and proof reading of client messaging.
- Experience with A/B and incrementally testing design, execution, and monitoring.
- Experience with Excel and PowerPoint.
- Awareness of financial services marketing regulations.
JOBID: JN-052026-133591
#LI-Cella
#LI-KM1
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
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