Coordinator - Sports, CRM Operations

Location: Fort Lauderdale, Florida
Job Type: Contract
Compensation Range: $30 - 34 per hour

We are seeking a coordinator to lead real-time and scheduled push messaging across our highest-profile live sports broadcasts-including the NFL, college football, UFC, UEFA, and the PGA Tour-ensuring sports fans stay connected to every match, bout, and key highlight. This is a year-round position featuring live weekend event coverage alongside weekday responsibilities centered on operational planning, quality assurance, and general CRM management.

The standard workweek runs Wednesday through Sunday, incorporating live weekend execution throughout the year. Periodic schedule adjustments will be required to accommodate select mid-week UEFA fixtures and holiday sporting events.

Responsibilities:
Live Sports Messaging (~60-65%)

• Oversee push deployment (alongside email and in-app channels as required) for upcoming and live broadcasts, including fight night notifications, tune-in alerts, score updates, and recap/VOD releases.
• Track live games and events in real time to deploy prompt messages triggered by major occurrences (kickoffs, main card starts, final whistles, upsets, and extra time).
• Perform thorough QA on all outbound messages for accuracy-including deep linking, audience personalization, and delivery timing-both prior to and during live coverage.
• Diagnose and resolve delivery issues live, escalating system or content errors immediately.
• Collaborate closely with CBS Sports Digital regarding content rights, embargoes, and real-time editorial shifts to refine messaging and delivery timing.

Planning and Operations (~35-40%)

• Manage the master sports communications calendar across all leagues, balancing key event dates against broader CRM initiatives to mitigate audience notification fatigue.
• Draft campaign briefs, push copy, and messaging templates prior to weekend event windows.
• Assist with everyday CRM operations, including campaign setup, message scheduling, and cross-channel QA.
• Track and report on weekly and post-event metrics (open rates, CTR, opt-out rates), identifying operational anomalies and areas for messaging optimization.
• Update communication playbooks, timing guidelines, and escalation workflows for recurring broadcasts, while leading an annual summer retro to refresh team documentation.

Qualifications:

• 1-3 years of hands-on experience in CRM, push strategy, or lifecycle marketing.
• Practical experience utilizing marketing automation platforms (e.g., Braze, Salesforce Marketing Cloud, or equivalent tools).
• Proven ability to manage real-time, high-urgency campaign deployments during live events beyond standard automated scheduling.
• Exceptional attention to detail and rigorous QA habits under fast-paced, live-event conditions.
  
  

JOBID: 102026-164988
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Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.