Location: New York, New York
Job Type: Permanent
Compensation Range: $80,000 - 100,000 per year
You will lead the social strategy and digital community growth for an industry-leading personal care brand. This is an opportunity to shape compelling, 360-degree campaigns and build vibrant online communities using a modern digital tech stack. You will drive a dynamic digital strategy while collaborating with top-tier marketing talent in an environment that champions creative vision and work-life balance.
Responsibilities:
- Develop and execute comprehensive annual social strategies across major platforms to support core product initiatives.
- Lead content planning and copywriting for monthly social calendars, ensuring alignment with broad business priorities.
- Manage daily channel operations, engage with the digital community, and strategically curate user-generated content.
- Oversee influencer marketing programs, including research, outreach, and ongoing relationship management.
- Brief creative teams and independently capture trend-driven photo and video content for real-time social engagement.
- Track core metrics and utilize social listening insights to optimize campaigns and present data-informed recommendations.
Qualifications:
- 4+ years of social media experience, including 2+ years actively leading strategy and execution for a consumer brand.
- Demonstrated success in scaling brand presence on major social platforms while consistently tracking and meeting KPIs.
- Strong creative vision with hands-on experience capturing and editing photo and video content for social channels.
- Exceptional analytical abilities to synthesize data, monitor competitive trends, and drive data-backed decisions.
- Must be prepared to share a portfolio which showcases engagement analytics to shape and define social strategy and performance rates.
JOBID: 092026-146212
#PL
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
