Campaign Insights Manager

Location: New York, NY 10020
Job Type: W2 Contract
Duration: Through end of October 2026
Compensation Range: $50-60/HR

Our client, a leading media and entertainment company, is seeking a Campaign insights Manager (Ad Sales Research Manager) to support an upcoming parental leave. This position will be responsible for supporting their team in developing, executing and delivering cross-funnel campaign measurement. The role provides the opportunity to support measurement across linear, digital and social, as well as key tentpole events.

Onsite Expectations: 4 days per week onsite, 1 day remote.
 
Responsibilities:

• Candidates must be able to use research and Pull data from research tools, dashboards and data files from vendors to gather insights about campaign performance.
• Create presentations that communicate campaign results, insights and recommendations in visually compelling formats.
• Engage with internal stakeholders and outside vendors to ensure campaign elements are measured, project milestones are adhered to, and results are delivered within deadlines.
• Support supervisor and the broader Impact team on key Sales priorities and initiatives.
• Manage, train, and motivate onboarding analysts.
• Collaborate across Insights & Measurement team to complete measurement projects and answer measurement questions from internal and/or external stakeholders. 

Qualifications:
Basic Requirements:

• Four-year degree (B.A., B.S.) from an accredited college or university, preferably in Marketing, Communications, Psychology, Media, Math, Statistics, Marketing Analytics or related field.
• Minimum of three years in media research with a broadcast or cable network, digital entertainment company, advertising agency, media research provider or data analytics firm.
• Experience with syndicated and/or custom brand impact and attribution partners. Examples include Kantar, Dynata, EDO, Marketcast, LiveRamp / Data Plus Math, iSpot, Circana, and others.
• General understanding of the digital ad tech ecosystem, with an emphasis on data management and tagging.
• Experience with qualitative and quantitative research methods that support internal objectives, including writing surveys, managing survey fielding, analyzing banners & crosstabs.
• Must be well versed in Microsoft Word and PowerPoint and an expert in Microsoft Excel (formatting, creating charts/graphs, pivot tables and formulas); data processing skills a plus.
• Proven data analyzation, interpretation and visualization skills.

Eligibility Requirements:

• Must be willing to work in New York, NY office four days.
• Must be willing to submit to a background investigation.
• Must have unrestricted work authorization to work in the United States.
• Must be 18 years or older.

Desired Characteristics:

• Experience at a broadcast or cable network, advertising agency, movie studios, or primary research vendor/provider a plus.
• Strategic thinker with a deep interest in media, analytics and/or marketing.
• Story driven problem solver able to interpret and visualize data with client needs in mind.
• Highly organized and detail-oriented with the ability to set priorities, handle multiple projects, and meet tight deadlines.
• Strong communication skills, both oral and written.
• Ability to work independently and as part of a team.
• Naturally curious, resourceful and motivated.
• Open-minded and able to incorporate feedback and learnings into future projects.

Additional Requirements:

• Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of four days per week (Monday - Thursday).
  
  

Job ID: JN -052026-133202
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Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.